🪄The relief was immediate


Before we dive in...

Master the 3 essential skills of solopreneurship

You asked, we listened. Next week, we're opening a self-paced version of Full Stack Solpreneur and selling it at a price anyone can afford.

If you're ready to stop experiencing offer envy, join the waitlist by clicking the button below.

Hey Reader,

One of the biggest turning points in my journey as a solopreneur came in early 2024.

At the time, I was a year into going solo. On paper, things looked good—I was making great money selling courses, cohorts, and random one-off projects.

But behind the scenes?

I was starting to lose my mind.

Every time someone reached out about working together, my emotions went on a rollercoaster:

Initial excitement: "Yes! Someone wants to work with me!"

Immediate dread: "Wait, what if they want something I don't actually want to do?"

Guilt-fueled doubt: "Can I even afford to turn this down though?"

I had no idea how I'd ever crack the making-recurring-revenue-doing-something-I-actually-love-that-is-easy-to-sell code.

I was desperate to "figure it out," and had no idea where to turn.

Then, by a stroke of luck, I met Nick.

Within two weeks, he helped me create Content Sparring—a clear, repeatable offer I could easily explain and sell consistently.

For the record, I went on Devin Reed's podcast in April 2024 and met Nick a month later in May (exactly 1 year ago!)

I had no idea just how close I really was to figuring it out when I said this:

The relief was immediate. Mentally and monetarily.

I could finally stop jumping at random projects that weren't aligned with my strengths. I could finally stop feeling the panic of wondering if I could afford to say "no" to a client request that drained my energy.

You know what happened next.

Nick and I realized our skills were complementary and that we should probably team up.

Offers are great, but only work if you can market and sell them.

Content is great, but only matters if you have an offer to drive people to.

This clarity led us to launch Full Stack Solo in November. It was a self-paced course, but members got async feedback from us and biweekly group coaching calls.

6 months and 70 members later, we've collected dozens of testimonials and seen incredible new offers launch. The transformation in our members has been nothing short of remarkable.

But there was a problem.

Full Stack Solo priced out a lot of people who needed it most. Folks who were exactly where I had been—stuck, anxious, unsure they could invest, or even worse—unsure they deserved to invest in themselves.

After hearing this story repeatedly over the last 6 months, Nick and I have decided to do something about it.

We've taken the self-paced part of Full Stack Solo—the exact blueprint for creating, marketing, and selling your offers—and separated it from the live coaching.

And we're making it available NEXT WEEK.

What's inside self-paced FSS?

It's the exact same blueprint that's helping our members build sustainable solopreneur businesses:

Mini Course 1: Create Your Offer. Turn your scattered expertise into a focused, irresistible offer.

Mini Course 2: Market Your Offer. Condition the market with our MP3 Framework so when you announce, your ideal clients are ready to buy.

Mini Course 3: Sell Your Offer. Sell like a human following our Sales Cascade Framework and stop letting buyers slip away.

Each mini-course comes with frameworks, templates, and real examples from solos who've transformed their businesses using this system.

What about group coaching?

We're putting our original Full Stack Solo group coaching program on ice for now.

Our focus is on making this transformation faster and more accessible to everyone who needs it.

So, instead of the ongoing group coaching model, we're launching the Offer Design Lab in June! It's a more streamlined, results-focused cohort approach to get you from stuck to selling in record time.

More on that soon...

But if you're ready to dive in NOW and prefer to move at your own pace and spend less, self-paced FSS is the perfect fit.

When can I get it?

Full Stack Solo self-paced launches next week at a price anyone can afford.

If you're where I was a year ago...

  • Overwhelmed by all the possible directions for your expertise
  • Frustrated by unpredictable, inconsistent revenue
  • Desperate to figure it out once and for all

​...then get on the waitlist now. ​

We'll email you the moment doors open.

Cheers,

Erica

​

New here? I'm Erica.

Your seltzer-loving solopreneur who helps you earn more money with content that moves people to action (but doesn’t feel salesy).

🥊 WORK WITH ME 1:1
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113 Cherry St #92768, Seattle, WA 98104-2205
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