Learn to edit words like a pro. I've edited 3M+ words and each week, I share a lesson to teach you what to cut, how to add value, and how to finally feel confident when editing. Every subscriber gets access to my Editing Library, a database of 62 edits broken down by the problem, my take on how to improve it, and my edited version.
πͺCut the Fluff: 3 Loom Lessons (freebies!)
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Cut the Fluff is a weekly newsletter that will help you become a more confident writer & editor. If this was sent to you, subscribe here so you don't miss the next lesson. Hey Reader, It's too hot in Greece in August. Nobody should ever come here during this month. We're only here because it's my father-in-law's 70th birthday, and he insisted on gathering the troops for a celebration. Given that it's too hot to think, I thought I'd dip into my Loom archives for today's newsletter and share a few snackable lessons I've shot over the past few years. I hope you enjoy! βLesson 1: Storytelling on LinkedInβ Length: 2:57 βLesson 2: Broad to narrow hooks β Length: 6:31 βLesson 3: You vs. I contentβ Length: 6:42 Cheers, Erica PS. I'm thinking about creating a paid newsletter option (will keep the free one of course), where you can submit your work to me and I edit it & share the breakdowns via Loom videos. I'd also get guest editors into the ring for "edit off's" so you can see how different editors change things, and why. It'd be around $9/month. βIf you're interested, click this link to let me know. Check out my 3 courses that 1700+ people have taken, loved, and gotten meaningful results from: 1. Long to Short: Turn one long-form piece into a month's worth of posts. A step-by-step system to repurpose, remix, and remaster your best ideas. 2. Hooked on Writing Hooks: Turn your ideas into content that actually gets consumed. Learn to write scroll-stopping hooks on social without resorting to clickbait nonsense that feels inauthentic. 3. Content Editing 101. Kill decision fatigue and build confidence as a writer and editor. A look inside a professional editor's workflow & best practices. Packed with lessons, examples, and a roadmap so you can stop second-guessing your writing & editing decisions. Each course is AI-powered πͺ You can go through them manually or use AI to play, get it done faster, and test your new skills in real time. My friend & prompt genius Rob Lennon wrote all the prompts and bots for the courses. Want to work with me 1:1?Check out my Content Sparring π₯ offer: It's for seasoned solopreneurs who feel like they've hit a content plateau and want an experienced editor to ping-pong ideas and content with. What'd you think of today's email? Reply and let me know. Erica Schneider β β |
Cut the Fluff
Learn to edit words like a pro. I've edited 3M+ words and each week, I share a lesson to teach you what to cut, how to add value, and how to finally feel confident when editing. Every subscriber gets access to my Editing Library, a database of 62 edits broken down by the problem, my take on how to improve it, and my edited version.
Hey Reader, A few months ago, I wrote a 5-part email series on the MP3 Framework, the content strategy I developed with my co-founder, Nick. The response was big. People were shocked that it was free. And they were adding the examples to their personal knowledge bases. But one question kept coming up over and over: "Is there a way to get all of this in one place?" The series was great to follow in real-time, but scattered across five separate emails? Not exactly reference material. So we did...
Hey Reader, I did something new this week. Nick and I wrote our first mini-book together. It's called "The Recognition Gap: How solopreneurs replace referrals with a sustainable pipeline and scale on purpose." Here's why I'm telling you about it: Over the past few months, I've been obsessing over this question: Why do so many talented people struggle to get recognized for their expertise? Like content marketers who create incredible content but can't seem to break through? Or solopreneurs who...
Hey Reader, A few weeks ago, I wrote a LinkedIn post with the help of AI. But nobody knew I used AI, because it looks, sounds, and smells like me. Yes, my content smells delicious. Doesn't yours? So I figured, what the hell, let's go behind the scenes. Today I'm gonna show you: The prompt I started with The exact back and forth I had with AI The final manual edits I made Alright, let's go. First, read the post Here's the post in its final form. Give it a quick skim. Doesn't read at all like...